RainKing Solutions Sales Intelligence and Prospect Targeting SaaS Platform for IT and Marketing Professionals is used by hundreds of the world’s leading IT vendors to receive unique in-depth intelligence regarding their buyers. RainKing provides vast sales intelligence on a high-growth database of hundreds of thousands of technology and marketing buyers in North America and Europe.

This SaaS platform helps sales and marketing professionals in the technology and marketing industries find leads and prospects. Subscribers can navigate complex management structures and rate all enterprise IT managers in North America on the basis of how likely it is for them to purchase their products and services. RainKing takes the burden of prospect research and data management tasks, saving precious time to sell to the prospects.

RainKing ROI

RainKing employs human researchers to procure decision makers in larger companies: managers and executives. Clients subscribe to the database where this information is kept. This database is more costly than one provided for by online spiders because RainKing believes that the human researchers can do a much better job for their purpose. RainKing subscribers share the cost of the manually vetted information though the subscription fees they agree to pay.

Subscribers agree to the service and the web access to the database of decision makers is granted to them. It is categorized by managerial level and by department within each prospective company. The subscriber then searches through the information and develops prospects to send their sales messages to within the company.

The model is self-sufficient in that if follows the economies of scale. RainKing has several hundred subscriber companies to the database, allowing the payment to be shared among these companies. The funding is still in the several thousand dollar range per subscriber.

Features

RainKing provides databases on business leaders who make buying decisions in North America and Europe. RainKing’ data includes:

• Contact information

• Organizational charts

• Spending initiatives

• Budgets

• Current products and services used

Products

• IT

• Marketing

• DealStorm

Benefits

• Identify IT sales opportunities

• IT Spending heat map

• Research on-demand

• Mobile

• Sponsored distribution

• Filter/Rank/Enrich inbound leads

• Mapping

• Prospect prediction

• Lead Generation

• Lead Qualifying

• Prospect Targeting

• Training

Mobile

RainKing’s mobile application is intended to give subscribers the ability to perform basic searches against the RainKing database. These searches include searching for companies and the staff within those companies. Subscribers can add results of these searches as contacts in their iPhone device. RainKing is only offered on iOS.

Integration

RainKing is an SaaS application which integrates with:

• Salesforce

• Microsoft Dynamics

• Marketo

• Eloqua

Final Words

RainKing is an information and analytics company which caters to sales and marketing professionals in the IT industry. Target the hot leads, clean inbound campaign lists, and receive early information on IT spending. RainKing provides technology companies with the information and tools to make their sales and marketing efforts more dramatically effective. RainKing is employed by many of the largest and most savvy IT marketing vendors to receive in-depth intelligence regarding their buyers that is available nowhere else.